#14 How to sell an MVP

This week Jon and Dan talk about Minimum Viable Products (MVPs) and how they both use this as a sales tool. How to introduce an MVP to a client, how to steer a client asking for an MVP in the right direction, controlling expectations and changing how people think about what an MVP is supposed to achieve. There are a lot of challenges to do this properly so that your client has a greater chance of success, and you get more work from them as a result.

#13 Brexit; concerns about the leaving the EU

Jon is joined again this week by Dan Gent. They talk about the UK’s referendum to leave the European Union and what effects Brexit might have on their design agencies. Covering their fears about the uncertainty the future might hold, possible impact on new business and hiring, as well as what they are both going to be doing to try and weather the storm. Trying not to focus too much on the negatives, they speak about how to make the best of Brexit and how small agencies might be able to turn this unfortunate series of events to their advantage. 

#12 Turning a side project into a business with Murat Mutlu from Marvel App

This week Jon welcomes designer founder Murat Mutlu from Marvel App to discuss what it's like for a designer to leave the agency life behind and found a product company.

It was great to hear about the journey, challenges and what the future has in store for this world class design tool. Marvel allows designers to turn their ideas into interactive prototypes that can be used to present and test. 

#11 Should you take on that project?

Jon is joined by Tom from Lighthouse London to talk about the filter process they both go through when deciding to take on or pitch for a specific piece of work or project. 

The list of criteria discussed is not meant to be a prescriptive list we believe every agency should abide by, it’s just a discussion of the criteria that we run through when making those decisions and hopefully there are points that encourage or inspire others.  

#10 Mentorship for creative agencies

This week Jon is joined by his co-founder Neil Gardiner to discuss their experiences with mentorship. Every Interaction have been receiving business mentorship for 18 months now, so it seemed like a good time to reflect and go over some of the benefits having mentorship has brought to their business. They cover how they got started with mentorship, some of the exercise and topics covered as well as discuss alternatives.

#9 How designers and developers work together on a team

In this episode Dan’s co-founder, Tom Johnson joins Jon to talk about how their designers and developers work together in their teams to deliver their client work. As the design focussed half of his company, it was interesting to speak to Tom and discuss the differences between Lighthouse and Every Interaction in term of focus, team make-up and collaboration of team members when delivering projects.

#8 Managing client feedback

How you manage feedback from clients can make or break a project. It’s a tricky thing to handle and there are many ways you can go about dealing with it. This week Dan & Jon share their process and different ways of managing client feedback. They cover how to get the most out of presentations and being prepared to receive constructive feedback that benefits the project, you, the client and your relationship.

#7 Tracking time

This week Dan and Jon talk time tracking and how they use this data to help run and grow their digital agencies. 

Completing your timesheets is perhaps the most tedious part of your day, however the value this data can give your business is immense. Understanding how much time projects actually take helps you better quote for future work you are asked to cost up. Find out how to get the most from analysing your time and run your company more efficiently as you scale. 

#5 Hiring and the hiring process

Dan and Jon talk about the process they go through when hiring a new employee and what they look for in potential candidates. They go into detail about the places they advertise, the applications that come in, the filtering that takes place and how the process is moved forwards into interviews. They also cover what they look for in potential candidates, short intensive courses, as well as gender equality.